The jobs-to-be-done framework is an approach to developing products based on understanding both the customer's specific goal, or “job,” and the thought processes that would lead that customer to “hire” a product to complete the job. Use Likert scale (& ask customers how important the job is, and how satisfied they are with an existing solution) to identify:
The JTBD Framework.
The JTBD Framework.
The JTBD Framework.
The jobs-to-be-done framework is an approach to developing products based on understanding both the customer's specific goal, or “job,” and the thought processes that would lead that customer to “hire” a product to complete the job. Use Likert scale (& ask customers how important the job is, and how satisfied they are with an existing solution) to identify: